Upsells
Late checkouts, early arrivals and extra nights found in the calendar and offered before the guest thinks to ask.
An upsell is a night or an hour you already have, sold to a guest who is already staying. Santara finds them by reading the calendar, not by guessing at what a guest might want.
What it looks for
Section titled “What it looks for”Three rules cover most of the money:
| Opportunity | When it is offered | Typical uplift |
|---|---|---|
| Late checkout | The room has no arrival on the checkout day | A share of the nightly rate |
| Extra night | Exactly one free night sits beside the stay | Near the full nightly rate |
| Early arrival | The room is free the night before, or was vacated early | A share of the nightly rate |
Each is calendar-driven and deterministic: if the night is genuinely free and the timing works, the opportunity exists. If it does not, no offer is made — there is nothing to be optimistic about.
Working the pipeline
Section titled “Working the pipeline”The Upsells screen ranks open opportunities by value. For each one you see:
- The facts behind it — the reservation, the free nights, the rate it is priced from.
- Why it was recommended — the signals and the confidence behind the score.
- Timing constraints — operational windows, conflicts, and anything suppressing it (a clean scheduled that morning, a booking that arrived since).
- A draft message to the guest, ready to send from Messages.
Accept it and it becomes an offer you send. Dismiss it and it stops being suggested.
What happens when a guest says yes
Section titled “What happens when a guest says yes”You extend or adjust the stay in Bookings or the calendar. The nights close on every channel as usual, and the extra revenue appears in Reports under the stay it belongs to.
Santara does not silently modify a reservation on your behalf.
Where else offers surface
Section titled “Where else offers surface”- In the daily brief — the highest-value opportunity for today’s guests.
- In Messages — as a prompt in the thread where it is relevant.
- In Reports — an upsell report ranking open, missed and accepted offers, and which offer types earn most per property.
Nothing is sent automatically
Section titled “Nothing is sent automatically”Every offer is a draft. You send it. A guest who receives an automated offer for a night that was booked five minutes ago writes a review about it, which is why this stays manual.
For AI tools: this page as markdown · llms.txt · llms-full.txt